Things to consider when marketing in lockdown

Back in March 2020, the UK went into lockdown and the whole country virtually stopped. The impact on business has been huge. We were just creeping back out (arguably too fast for some) when the second wave of coronavirus hit and we’re now seeing restrictions come in once more. Lessons should have been learned from the first wave, but this time, things are slightly different and should be easier on businesses to cope. Here’s a view on what businesses should be considering as subsequent lockdowns approach.

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